Win7 inventory too much hinders Win8 popularity

Computer store news: Although Microsoft is looking forward to Windows 8, the sales of this product are far less than Windows 7. The high inventory of Windows 7 PC products is the main reason hindering the popularity of new products, and the lack of supporting PC products may be the reason why Microsoft intends to produce PC devices by itself. The main contents of the article are as follows:

One year after Microsoft released Windows 7, the sales volume of this product has reached more than 240 million. Therefore, when Windows 8 was released this year, Microsoft also gave high expectations to this product. Company founder Bill Gates said: "This is a major event. ”

It’s really a big deal for Microsoft, but what about consumers? According to a previous report, Win8's sales are far below Microsoft's previous expectations.

According to insiders, Microsoft is very disappointed with the sales of new products. Consumers' lack of understanding of the characteristics of new products and the lack of supporting PC products are the main reasons for the sluggish sales. Among them, Microsoft believes that the lack of supporting PC products is the culprit. This may explain why there have been reports that Microsoft plans to produce its own PC products and related equipment hardware.

Steven &bull, vice president of NPD, a US market research firm; Becker said that Win8’s sales in the US market are far less than its predecessor Windows 7. Although the market penetration of new products is faster than Windows 7, this product The sales intensity is not as good as that of Windows 7. When Windows 7 was released, there was no Vista system on the market, so new products were quickly popularized. When Windows 8 went on the market, there were still a lot of Win 7 product inventory in the hands of various computer manufacturers. This is very detrimental to the sale of new products. Although Windows 8 sales are still growing every week, its market share is completely incomparable with Win 7.

Therefore, consumers will hesitate to buy new products. Unlike the same year, many consumers almost did not hesitate to give up Vista to choose Win 7. However, as the inventory is reduced, manufacturers can start producing more Win 8 products, and this situation may be reversed.

Even if the sales of new products are lower than Microsoft's expectations, the outside world can't make arbitrary predictions about the future sales of new products. As the technology blog Technologizer founder Harry • McLaren said, Windows 8 is different from any previous version of the Microsoft operating system, so we should not underestimate the consumer's hunger mentality.