Windows 8 Replace Logo Inventory Windows LOGO Replacement History

Sam Moreau, chief executive of Windows User Experience, confirmed on Windows' official blog today that Windows 8 will adopt a new logo. Microsoft has said that Windows 8 will completely reshape Windows (no wireless mouse response), and everything has been redeveloped. Design, including the Windows Logo, to better represent modern PCs. ■Windows8 minimum configuration requirements
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A good reflection of the Metro 8 design principles of Windows 8. When designing the logo, Microsoft invited a group of agents, & ldquo; When Pentagram agreed to join the project, we were very excited. Pentagram has a glorious history and we are deeply attracted by their graphic design as it fits Metro design principles. ”

In the early days of developing Windows 8, Pentagram designers had an in-depth discussion with Microsoft designers and marketing executives to share Metro's design philosophy and share the history of the Windows brand. , values, graphic design and trends in the technology industry.

It's a window ……not a banner

Pentagram asks a very simple question: "Your name is Windows (window), why (Logo) is actually a side banner? & rdquo;

You can review the changes to the Windows Logo, which is actually progressing with the advancement of the technology for developing Logo. Windows 1.0 uses a simple two-color version, which is more complex to design and more specific for rendering on Vista and Windows 7. Microsoft uses ever-increasing computing power to render more colors, better fonts, more detail, and 3D vision, including depth, shadow, and materiality. As the system evolved from low-resolution imagery to today's rich, high-resolution, Logo also evolved from a simple "window" to a flying flag.

But if you look back at the origins of the Windows Logo, it really only represents the window. For computers, the "window" is a great metaphor. Microsoft's system can re-explain this idea through the new logo: Microsoft and Windows have always been committed to bringing technology to people, for their power to find their own vision. . This is the original meaning of the new logo. “We didn’t redesign, just bring it to the source, bring Windows back to the origin —— reshape the Windows Logo into a window. ”

Reviewing the past logo:

Windows 1.0

Someone remembers the original Windows Logo. When it came to Metro style design, Microsoft found the original Logo. Fresh and inspiring. It uses simple lines and clear concepts. This logo also evokes Microsoft's understanding of the name of "Windows".

Windows 3.1

When you recall the past Windows Logo, most people remember this picture. It is a classic window form with four colors that have represented the Windows brand for many years. Due to the "wave" effect, the Logo looks dynamic. This icon became the basis for the Windows version until the 1990s.

Windows XP

When Windows XP was introduced, Logo had a new form, known as the "Windows Flag", which is more concise and mature than in the past. . The icon is placed on the left, close to the “Start” menu, with texture, rich gradients and shadows, and more 3D effects.

Windows Vista

When Vista was introduced, it began on behalf of Windows AERO design aesthetics, which became an interface element. There is no green "Start" button, replaced with a glass button, embedded in a flat Windows XP banner. The icon is called <;Pearl”. Complex light and shadow effects can be seen from the glass. This proves in many ways that the PC's rendering engine is already very powerful. The Windows 7 logo has not changed much on this basis, but has been used.

Windows 8

In Windows 8, Microsoft hopes that Logo can achieve several major goals:

1, more modern, more classic, through the internationalist plane Design style to achieve (Swiss design), it has a major impact on our Metro style philosophy. With bold and flat color blocks and simple lines and shapes, the new Logo features the road sign design system, which we often see at airports and subways.

2, Metro principle emphasizes "Authentically Digital", the new logo practice. This means that the new logo does not have to simulate rich industrial design features, such as materiality (like glass, wood). , plastic, etc.), it is dynamic, similar to the fast, streamlined style of Windows 8.

3, the ultimate goal is to make the new Logo "Humble" & "quo"; "Confidence" style, it uses A slightly inclined angle to welcome you, when you change your color, the Logo color will also change, reflecting the "personalization".