Win10 is not really free. Free is conditional limit

Forbes technology columnist Gordon · Kelly wrote that Windows 10 is not really free, there are various restrictions on free upgrades. Free strategies can help Microsoft solve many problems, and Microsoft wants to let the free strategy be implemented.

Microsoft claims that Windows 10 is free, but Windows 10 is not really free. Microsoft's so-called free, in fact, is conditional. You need to use two specific systems, while also using a specific version of a particular system, and to complete the upgrade within a certain time.

Microsoft Logic

The two specific systems are Windows 7 and Windows 8. The specific versions are Home and Professional, with a specific upgrade period of one year.

Windows 10 should be really free

In fact, Windows 10's general upgrade business has contributed little to Microsoft Windows revenue. The vast majority of Windows business revenue comes from business users and new PC buyers. The Windows 10 free upgrade service is not for business users, and new PC buyers seem to use Windows 10 for free. In fact, the hardware cost already includes the Windows 10 license fee.

The most representative of ordinary Windows users is the most technically savvy, most appealing and most influential user. They can help their friends deal with technical issues, provide buying advice, and play an important role in spreading positive or negative word of mouth. Therefore, Microsoft should provide Windows 10 for them free of charge:

1. Use a version of Windows that is not eligible for upgrade? No problem, upgrade Windows 10 for free;

2, use pirated Windows? No problem, free upgrade Windows 10;

3, participate in Windows 10 test? No problem, upgrade Windows 10 for free.

Windows 10 has been well received and Microsoft has a new look. In fact, the really free Windows 10 solves many problems:

1, Windows XP users' security problems and helplessness;

2, Windows piracy problems all over the world;

3, blindly admiring Windows 7;

4, Windows 8's various drawbacks;

5. After being abandoned, many Windows 10 test users complained.

Now, the new Windows system is bound to repeat this strategy. This strategy should allow Windows users worldwide to use Windows 10 and give Windows 10 Mobile a chance to fight back in the smartphone market.

“Free" is indeed a big step forward for Microsoft. Microsoft has sold Windows systems for a limited time, but has never released Windows for the public. Microsoft's Windows 10 strategy is progressive, even radical, and Microsoft deserves to be appreciated. Microsoft chose the right path, but not far enough.

Our right or wrong, the business models of OS X, iOS, Android, and Chrome OS are well known: software upgrades should be free, and hardware and additional services are paid for.

After upgrading Windows 10 for free, users can re-enter the Microsoft ecosystem. They put the money saved into OneDrive, applications and other services, and some users even upgrade Office for many years. The strategy also simplifies Microsoft's business model:

1, no need to negotiate Windows licensing agreements with global distributors;

2, no authorized dealers without penalties;

3, no need to check pirated software;

4, no need to pressure pirated Windows users;

5, no need to explain to the market Windows is completely free, or "first use post-paid" rdquo;;

6, no need to track licenses;

7, just an official website: Windows main station and a system download link.

This is how Microsoft is fighting against Google (free software + mass advertising), Apple (free software + expensive hardware) and Linux (free software + countless distributions). In terms of hardware breadth, price range, and the number of software and services, Microsoft is far better than its competitors. I recommend that if you want to launch a full counterattack against your competitors, you must make Windows 10 truly free.