Microsoft executives hope to see more new equipment available

Computer store news: According to foreign media reports, Microsoft Windows department chief financial officer Tami · Tami Reller said that with the new touch screen equipment on the market and Microsoft adjust its retail strategy, Windows8 in the next few months Sales will grow. Since its release on October 26 last year, Windows 8 has not brought much promotion to the technology industry. As of early January, Win8 shipped more than 60 million copies, which is comparable to Win7.

In an interview with the media, Ruiler said, “We have just started, there will be many new products on the market, and there will be touch screen notebooks of various sizes and price points in the future. And the variant is listed. & rdquo; She believes that Acer's new tablet and HP's thin and light notebook will be able to take a slice of the mobile computing market dominated by Apple iPad and Android tablet.

Ruiler believes that the new device will drive the demand of Win8. Due to the popularity of popular products —— part of the reason is the tight supply of touch screens, Windows 8 demand during the Christmas shopping season last year was sluggish, "Some products are in short supply during the Christmas shopping season, many best-selling products are out of stock".

Microsoft has not disclosed shipments of Surface tablets, but market research firm IDC estimated Surface shipments last week at 900,000 units, far below analysts' initial expectations, only equivalent to last quarter. A fraction of the iPad shipments.

Market research firm Forrester released a survey on Monday saying that only 2% of the world's “information workers” use Windows tablets at work, but 32% of respondents said they want to buy a job. Tablet —— This will bring sales of 200 million Surfaces and other Windows tablets.

One of the selling points of the Microsoft Surface Pro tablet is the complete Office package. Although many people expect Microsoft to release the iPad version of Office, Microsoft has not released.

Reuters survey of shoppers in mid-December showed that although Microsoft invested hundreds of millions of dollars in Windows 4 and Surface in the fourth quarter of last year, in third-party stores such as Best Buy, consumer interest was concentrated. On Apple and Android products.

Some PC industry professionals have privately complained that Microsoft is not doing a good job in training salespeople and promoting Windows 8 devices to consumers. Relai said, “I think we can do better and work with retailers to improve our work. This is not a criticism of retailers, but we will do more work in retail to provide a better experience. & nbsp;

Overall, Reheller is satisfied with the progress of the past 90 days, or since the release of Windows 8, "this is a good start, but we are just getting started." We have reason to be optimistic.